02/2022

Sepur

Rebranding

Art Direction Identity Web Motion

A major player in waste management, Sepur needed its image to reassert its mission: valuing people and places for a more sustainable future. The logotype was redrawn, and the existing brand codes reworked around a new typographic direction. A line runs through the identity to connect, reveal and frame. The photography direction expands to include action close-ups and portraits. The whole system was also built to adapt and animate across various talks, interviews and shows produced for the brand. Made at types top.

Hugo Chastan

graphic designer
& art director

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