03/2026
Bijo
Visual Identity
Bijo is an emerging artist on the French reggae scene. Together with his beatmaker Aurel, they make music that blends acoustic and digital sonorities. The identity brings that same blend of analog and digital into the visuals. The typography takes on an analog look inspired by film scans: eroded edges, a slight overexposure of light. Images are treated through scanning and cutout techniques to keep an authentic, tangible feel. The social media communication is built around four post typologies, complemented by a freer "collage" format, treated more as a visual concept to follow than a fixed template. The composition grid stays deliberately flexible: formats can shift, a new typology can be added easily, and the rules adapt without friction when moving from a post to a story. Project made with Lara Nagy, social media photography by Benjamin Ranger, video production by Honnora.
